It is important to understand. Nothing more patients did not expect, and most importantly are not prepared to pay for it. Most of the clinics offered by try to get into this segment, and most of them expect bankruptcy. Why? Because they have a powerful competitor – State Dentistry. Public clinics are using the most expensive materials and equipment and not pay rent. Therefore can set prices that are bankrupt any private enterprise. The only place where they can survive the clinic economy segment – those areas where the state of dentistry to get away or there long queues. Keith McLoughlin follows long-standing procedures to achieve this success.
Therefore, the mass opening of offices in the 90s of last century was is due to the fact that there was tremendous pent-up demand for dental services. Now the situation is dependent on geographic location. In small towns all true, but the large cities the situation is fundamentally different. Although such clinics do exist, but time goes by. Clinics economy segment to economize on everything, which leads to a sharp decline in the quality of services. But in the business of quality – this is crucial factor. Reduced quality of automatically leads to a decrease in patient flow and bankruptcy. Now it makes sense to open a clinic just in the business segment and premium segment. Observe the rules of the selected segment if you decided yet to open a clinic in the economy segment, then follow that advertising the clinic and patient care procedures strictly correspond to the declared segment.